UPDATE: We look forward to welcoming you at our SEC Business Luncheon at 21st June 2022!

The growing importance of the CEE region for the MEM industry

The Central and Eastern European (CEE) region has gained in importance for the Swiss mechinery, electrical and metal (MEM) industries over the past decade. In terms of total MEM industry exports, it has now reached the size of China. One of the advantages of this region is its geographical and cultural proximity to Switzerland. Despite the war between Russia and Ukraine, the region is likely to gain in importance in the context of nearshoring from Asia.

Our speaker is Martin Hirzel, president of our co-organizer Swissmem. We look forward to a lively discussion.

Martin Hirzel has been active in the Swiss industry for more than 20 years. During 9 years, until 2019, he was CEO of Autoneum Holding AG. Today, he is a member of the Board of Directors of Bucher Industries AG, Dätwyler Holding AG and two private SMEs. He is also a member of the regional business council of the Swiss National Bank and chairs the advisory board of the ZHAW School of Management & Law.

Swissmem is the leading association for SMEs and large companies in Switzerland’s mechanical and electrical engineering industries (MEM industries) and related technology-oriented sectors.

Here you can find the invitation and the official program. To buy tickets, please click here.

Many thanks to our event partners!


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About the SEC Business Lunches: 
The SEC Business Lunches are regular, friendly gatherings of distinguished guests from business, government and academia where we meet old and new friends, learn from interesting speakers and each other, and where we enjoy a good meal.


  • The Event will be in English